When is the Gig Up?

1. If you’ve lost your expertise or the gig doesn’t light you up, get off the field and coach.
2. If the coach speaks, shut the pie hole and listen. What (s)he knows is invaluable.

Bob Dylan (71) gave one of the worst concerts we’ve ever seen - ever! Paying hundreds of dollars to see a legend had the, “I saw him perform” equity. But his performance was embarrassing. Replace the band with an expert interviewer and people would get a whole lot more out of their investment. (Subtitles needed.)Chuck Berry (86) was happy to still be performing, he repeated songs, was completely confused at one point - yet the crowd loved that he was there and even do a version of the duck walk. Did we put a notch in the, “I saw him perform’ punch card? Yes. Was it professional musicianship? No. Put a spotlight on him and hear about all his shenanigans from 50’s and 60’s or advice from his years of experience – how cool would that be?

Paul McCartney’s (70) concert wasn’t bad, but not worth $250 a ticket. It was obvious Sir Paul “mailed it in.” He seemed unenthused and tired. Yet, give him a stool where he can tell Beatles stories – THAT would be entertaining.

Guys, if you’ve lost your expertise or your gig doesn’t light you up, get off the field and coach.

But, there are no guarantees in coaching.

Brian (60+) sold his chain for millions to a large restaurant conglomerate. They invited him on their board but consistently ignored his input. The younger voices in the boardroom thought they knew better.

Leon (70+) sold his restaurant chain in the midst of a dramatic growth curve. The current owners took the chain off its successful path - until they brought Leon back as a consultant. Revenue has improved.

Egon (60+) has enough money to retire. But he wants to share his wisdom. He is offering consulting – for free - to a lucky company who needs his ‘turn-around to quality’ expertise. His passion is helping people.

Guys, if you have it in you, we want to learn from you. We want to hear your voice and apply what we gain from your perspective. If you have that spark, let’s see it. It lights us up as well.

Of course there are many exceptions…

Wanda Jackson (75) has arthritis and charisma all at once. She captivated her fans with stories about Elvis and her songs that ushered in the age of rock and roll. Her voice strained past her big-as-the-South smile. The intimate crowd loved it.

Peter (74) started Thomas Franchise Solutions within the last couple of years. He is on fire. He’s enthusiastic and a driving force. He belongs in the captain’s chair and provides both the wisdom and the spark to make great things happen. He’s more fit than most 50 year olds. His passion is infectious. He’s in the game, loves the gig and belongs there.

To Bob, Chuck and Paul… thanks for the memories but you're not getting any more concert money from those who expect more.

It took 36 hours of mind numbing air and car travel to reach the trailhead. Our destination? One of the most remote places on earth. We would be the first documented Westerners to ever hike up this Himalayan Sikkim reserve. While each trekker faced his or her own imaginary and physical limitations, we ultimately experienced what was required - the right amount of adversity.

Thirteen months prior, a devastating earthquake changed the map in these brittle mountains. Small villages vanished and lives were lost in landslides. As the world’s third tallest peak watched over the juxtaposition of surrounding jagged peaks and its gentle Lepchan inhabitants, we climbed into rarified air of magnificence.

Anthropologists have yet to determine the origins of the Lepchans living in this land surrounded by Nepal, Tibet and Bhutan. Lepchans live off the land and are enormously caring and trusting. They were our guides and porters. The Lepchans we trekked with were nothing short of angels appearing surreally when treacherous footholds gave way.

Nature can be the lazy man’s teacher, yet combined with a people of extraordinary presence; the education was all around us. Together we ascended through leech filled jungles and abandoned monasteries. Following the footsteps of the mythical wizard Padmasambava, we touched the shores the sacred Keshong Lake at over 15,000 feet above sea level.

On the most physically challenging part of the trek we climbed 50-degree switchbacks, ascending over 3,000 feet from dense forest to frigid environs above the tree line. At one point, I looked back to Jeff Salz who said, as sweat framed a sparkle in his eyes, “This is the right amount of adversity.”

In some cases, adversity is flat-out entertaining.

On a moonless night, with headlamps piercing the basecamp darkness, three of us brushed chattering teeth. The chill vanished in a heartbeat when we saw a fellow trekker struggle to stay upright in the aptly named ‘poop tent.’ With a flimsy nylon structure, only large enough to house a chair with a hole in it, our climbing buddy started to imitate a scene out of Alien. His headlamp flirted with undulating shadows of elbows, knees and feet flailing to prevent the tent from falling over. Note: Witnessing this kind of adversity makes toothpaste blow out your nose.

Each of us faces adversity.

Some adversity can torture you with sleepless nights. Some is so great your knees may buckle.

But know this: Adversity is the wellspring of wisdom. It’s the foundation of character. Without adversity, your inner power atrophies and your moral compass can lose true north.

It took a great deal of time and effort to put ourselves in a place of hostile temperatures, uncertain terrain and thin air, but we did it. We climbed, not because it was there (or reaching a bucket-list goal for a motivational keynote speaker), but to fill our lungs and soul with the restorative impact adversity can have.

During the struggle it was difficult. Looking back is was an adventure of a lifetime.

Is it time again for you to climb past hardship?

You’ll find the adversity is just the right amount.

“Don’t look at me!” became the mantra around Tumbleweed. Tumbleweed’s example could teach us something about the global economy.

Tumbleweed was the worst speed skier ever. His pseudonym came from his uncanny ability to crash in the exact location of onlookers.

Training at Fortress Mountain was a weekly event. A dozen speed skiers would convene on the third chute on any given weekend. Tumbleweed got his nickname because he would regularly catch an edge, followed by a spectacular ability to cartwheel down the slope.

The first time he crashed not everyone was looking. But the yelps from fellow skiers alerted the impending wreck. Skiers would scatter in all directions, as Tumbleweed would careen into a collection of hastily discarded gear.

The next time Tumbleweed perched at the top of the training run, all eyes were glued. Everyone had a morbid fascination with seeing a wipe out and Tumbleweed proved capable of satisfying that need.

Again, high up the slope, Tumbleweed managed to hook an edge and give a pretty amazing show. He headed straight for the on looking racers. Again it took us by surprise. We attracted Tumbleweed like a ball bearing to a magnet.

In the lodge we talked at length about our newfound mascot. We named him Tumbleweed. He seemed to like it. We agreed we’d never seen a speed skier capable of crashing in the exact direction of the racer compound. It wasn’t coincidence. It had to be something else.

Conclusion: It was where he was looking when he started to crash. He was looking at us.

The next day he crashed again (the guy had to be made of rubber, especially between the ears). Even though we moved the compound well out of the way, we stood at the ready, with ski poles positioned to release our bindings and gallop away.

As if it were slow motion, Tumbleweed looked at us as he launched into the tuck position. “Don’t look at me!” yelled Laurent.

Too late. Tumbleweed didn’t even get pointed straight when he tripped up over his own skis. As if defying physics, Tumbleweed plowed into our promptly vacated area.

Tumbleweed got up. Shook himself off like lumpy bird in frigid birdbath and grinned.

Tumbleweed’s example has a lot to do with how you run your business or drive sales. It’s impossible not to hear news about shaky consumer confidence, impending inflation, entire countries going bankrupt and general uncertainty.

As individuals, the best thing you and I can do is pretend the economy is saying, “Don’t look at me!” Let’s leave the looking up to economists (who make stuff up on a regualr basis).

Instead, keep your eye on the prize. Whatever your industry and however small the pie has become, there’s still pie in other market segments. A changing landscape, new oppotutnity, yet-to-be-discovered revenue channels... THAT is what you must look at.

Finally, if you are competitor of mine, “Don’t look at me!” Run out. Buy a newspaper. There all sorts of things you can crash into.

It wasn’t the fire pit that elicited that feeling. It wasn’t the crooning brook hugging the perimeter either. Even the comfy teak rocking chairs in the fresh autumn air weren’t the source. The pivotal reason our backyard fire pit was such a special, therapeutic place was simple – circle power.

In the Native American culture, circles encompassed their existence. According the writings of the Oglala Sioux Holy Man, Black Elk, the “Power of the world works in circles, and everything tries to be round.” He referenced nature's four seasons, the sky, birds nests and “the circle from childhood to childhood, and so its in everything where power moves.”

In the 19 ^th century, Monet, Renoir and Degas consistently met with fellow artists to discuss their craft, exchange ideas and better understand their industry. They attributed their success, and the rise of impressionism, to these power circles.

Carl Jung was the first person to identify circle power as an archetype of integration and wholesomeness. He determined the circle model as much-needed medicine for social and psychological disintegration.

At home we have the perfect space for a round dining room table. The profound difference between a squared off table and a round one was immediately obvious. The backyard fire pit was no different.

Boxy homes with boxy rooms dictate the dissociative undercurrents of sitting at a right angle to someone else. Turn the dynamic into a circle and the energy is amplified. Boardrooms across the globe miss the opportunity to elevate the level of engagement, exchange and even innovation with the cornered-table environs.

Scott Belsky, author of Making Ideas Happen supports this approach. “The most successful circles are made up of people who have a shared commitment and are willing to keep a set of rules.” Teamwork communication expert, Mark Taylor describes the “Power of threes” as a vast communication improvement. He points out the impact of two person exchanges are dwarfed by the influence additional perspectives have on a discussion. With a circle, the power of connection and new ideas spring forth.

The circle power dynamic is also palpable in conference or event settings. When conference planners ( such as our clients - Hampton Inns or Campbell’s) configure the room in a circular fashion the energy in the room jumps. Don’t let a hotel worker arrange the chairs as a squadron of militaristic, straight rows. Theater-style completes a circle with the stage. Look no further than comedy clubs to understand how this kind of seating around the stage results in souped-up energy and giddy crowds.

Circular seating is comfortable. It promotes active listening. It even transcends time and space. The outside world is irrelevant for those precious moments where everyone is equal and joined in a healthy union.

Now, if you were one of the eight people who enjoyed our fire pit last Saturday night, this might be more analysis than necessary. Basically, it felt good to gather friends in a circle.

President Obama did something many politicians and speakers tend to forget. It's about the audience - not the speaker.

In Barak Obama's DNC acceptance speech, he turned the tables on language typically used. He could have said... "I did this... I did that... I'm your man" - the entire speech. He didn't.

Instead he frequently brought the audience into the storyline.

Messages along the lines of: You did this. You made that happen. We move forward... were used to generate more engagement.

When he refered to the leader of the Republican party, the President never used names. He stopped using "you" language and went to "me" language. "My oppenent" was repeated a few times. This distances audiences from the subject matter. Whether you're running for political office or your trying to engage a room full of people as a motivational keynote speaker, you run the risk of turning people's attention away when "me" or "my" is used.

President Obama used "I" language in association with leadership messaging throughout his talk. Yet, when it came to communicating his desire to have you decide he's the candidate you should choose, he was back on the "you" train.

When you bring the audience into a story, they feel it's about them. When your audience is transported into an experience, you have a higher degree of impact and influence. Hence, use "you" or "your" language to strengthen your message.

As the 60 days of campaigning proceeds, notice how often the politicians say, I or Me vs You, Your or We. Notice how engaged you are when they speak to you that way. How does it make you feel? What direction does you mind go?

After coaching New York Times bestselling authors, thought leaders, CEOs and politicians on advanced speaking techniques - there is one thing yours truly is sure of. "You" language is the quickest, most effective way to have instant impact and lasting influence.

The "you's" engage hearts and minds. Hearts and minds drive votes.

Let the Oration Games begin.

Motivational Keynote Speaker

Turned Secret Shopper...

Erin, a meeting planner for a large financial services company, had a choice to make. During hotel site inspections, she interviewed chefs. Two categories emerged. One said, “What menu do you want?” The other said, “Here’s what we can do” and fed her. Guess which one she picked? It’s time for us to refocus on solutions - in a secret sort of way.

Recently, one of our clients needed help in addition to a motivational keynote speaker. Many of their franchisee’s were not adopting the new sales system. The old way? Wait for the phone to ring, then give the customer what they ask for. The new sales approach? Guide the customers to exactly what they need – and more. Our client was frustrated! A number of the franchisee’s didn’t and won’t buy-in to the better sales model. I offered to be a secret shopper in preparation for my opening keynote at their conference.

Store X was friendly. But our relationship immediately took a Thelma and Louise cliff dive. Within seconds she gave a link to their website. Instructed me to pick what I wanted and to call back with the order. I even gave her a second chance.

“There are so many choices,” I said on a return call. “I’m lost.” This confounded Store X. Still no questions. Sure, she offered products. But, no true solutions.

Awwwwwkward! It would be a tomblike conference hall after announcing – “Folks, you suck at sales.” Fortunately, Store Y came to the rescue.

Store Y, thank goodness, stepped up with enthusiasm and a ton of exploratory questions and consultative selling. He actually directed me to additional solutions I hadn’t thought of. He emailed photo examples. Plus, he added very compelling ideas to generate additional revenue for us.

Consultative selling has been around for a while but it is amazing how, in a world of increasing overwhelm, we’re more desperate for solutions than ever. Think of your top three customers or clients. Better yet, if you work for somebody, think of your boss too. These people are dealing with intensified responsibility, information overload, an array of options with reduced finances in a time crunch.

 To say, “Pick what you want” borders on insulting.

Instead, parcel your questions into five categories. Then you’ll uncover solutions that will endear them to you.

1. Responsibility – What various responsibilities does this person or company have? What are the needs of their customers or employees?
2. Information – What insights could be useful to them? What ways can you eliminate information fatigue?
3. Options – How might you filter all options on the table? Drawing from your expertise, what ways can you focus their options?
4. Financial – How can you ‘save them’ or ‘make them’ money?
5. Time – What are all the ways you can save them AND their customers’/employees’ time?

Stop asking your boss or your customer choose what they want. Cover these five key areas. Ask questions. Show what you can do for them. That way, happy bosses and loyal customers isn’t a secret solution any longer.

The tree removal crew showed up on time. Nice. What caught our attention in particular? When Marvin and Bud, each made eye contact, and said with absolute sincerity, “I sure appreciate the work. Thank you Sir!”

Huh?

When’s the last time your mechanic, barista, cable guy, nurse said that? They might be friendly and nice, you could even get a thank you note from head office, they may even be the type who appreciates having the job... but these tree trimming and removal employees acknowledging the work to the customer stood out for one important reason. Dallas Tree Wizards were clearly not coming from a place of entitlement. They didn’t think they deserved a paycheck. They appreciated the client enough to say so. This couldn’t happen by chance…

“Who owns the tree removal services Tree Wizards?”

“Dallas Arbor, Jim Chase, Sir.”

Dear reader, we have a growing epidemic in our society today. It’s called entitlement. What does this humble Dallas Arbor do to create a culture of gratitude over entitlement? Talking to this Jim was worth every second.

“Tell me about yourself.”

“I grew up in an orchard and tree nursery. With nine kids in my family, living on a 20-acre lot, my entrepreneurial nature sparked when I climbed my first tree. Combine that with my artistic nature and I found the magical combination of risk and reward of tree removal.’

Jim’s tree trimming and removal crew loved their work and seemed fearless as they danced from limb to limb. These tree specialist guys mirrored Jim’s passion for Dallas trees and craftsmanship. According to this professional tree service owner, “Climbing is goal oriented. A thinker’s paradise! It rewards you with daily thrills, finding solutions, and then achieving them. The thrill of overcoming fear and repeatedly accomplishing your goals.”

“Okay, I get you like goals. But what do you do to get such appreciative and grateful employees?”

“We only surround ourselves with tree removal people who absolutely love this work. Their passion is my passion. The stakes are high; it’s dangerous. It’s risky and the solutions are always customized. No two trees are alike. When you swallow your fears and trust your abilities the magic happens. Creativity, consistent communication and teamwork combine to make our clients (and us) thrilled with the end result. That – is a cool feeling!”

“That’s great,” I said “so you tell your employees to thank their customers for the tree removal work?”

Jim stared for a second. “I don’t ‘tell them’ to say anything. They interact with the customer in any way they want. Vince, they just love their work and the money is icing on the cake. Every time they get sent out on a job, they appreciate getting to do what they love to do."

Ding! It finally made sense. These tree trimming and removal Wizards defined work as more than just money.

It looks like a simple formula for a grateful, appreciative culture. Engage with people who:

1. Match values with the job.
2. Have a passion for the work.
3. Sync their goals with the customer’s goals.
4. Repeat daily.

Countless business owners admit when hiring, “You never know who will work out.” Looks like the Tree Wizard is the hiring wizard too.

His secret… have professional tree service employees out on a limb of gratitude.

Leading up to the Olympic games athletes get a great deal of support and attention. Clearly, during the Games the accolades and adoration spikes. After the big event athletes become ostensibly invisible. That's life - true. But this post Olympic invisibility is more intense and tough on the psyche than you may realize.

This is not much different from the psychological after effects in the days and months after you've planned your wedding or any event that took all of your attention. With post Olympic depression, for medalists and participants alike, the let down can be fierce. Established National Olympic Committees play a key role in helping Olympians with the transition but maybe you can help more than any NOC.

Post Olympic competitors, to a large degree, retire after the games. Another four years running around in circles, chasing a ball or trying to get to a white line faster than the other guy becomes somewhat pointless. The love of the sport is not what it was and the sense of loss is profound. Until the Olympics the first thing on your mind as you got out of bed was swifter, higher, stronger. Post Olympics the feeling if similar to being cut from a space ship. The tether is severed and you feel lost while floating aimlessly into deep space.

Victor Frankl's book, Man's Search for Meaning and his theories on logotherapy point to a "sense of purpose" being the reason survivors of concentration camps were able to stay alive. He noted, the people who died gave up. They were lost and had no purpose. It's unnerving to admit but there will be Olympians after London who feel the same thing. Their sense of purpose will be gone and there will be some degree of depression. For some, the depression is only a nuisance. Some of it will be life threatening.

In our financial times it is all the more troublesome that retired athletes from the Olympics will face challenges in finding work. If you run a small business and you know an Olympian, reach out to them. Only a select few will be a motivational keynote speaker. Fewer still will get the endorsements necessary to keep them hopping. Grow your business with an Olympian at the helm of a project. Involve them in an initiative you've needed help on. If you work with a large corporation, reach out to an Olympian you know, or know of.

Feeling needed… Exercising your character strengths… Channeling your energies to a new project… these experiences can help an Olympian through an intensely difficult time. At the same moment, you may find yourself working alongside a person who's DNA is about extraordinary achievement and world-class excellence.

The Olympics are over but those people (formerly known as athletes) are not. If you know of an Olympian – reach out. If you don’t contact your National Olympic Committee. Let’s keep cheering for them after the flame burns out.

Urgency changes your approach.  Think of times in your life where urgency created extraordinary outcomes.  BUT… instead of being victim to urgent situations be the architect of your results. Use urgency as a useful tool.

You know the right tool can save you a vast amount of time.  The wrong wrench used in removing a goofy European automobile's oil-filter can take hours. The right wrench can take seconds.  Imagine being a motivational keynote speaker writing an essay with a quill on a piece of parchment versus writing it on a laptop computer with the appropriate software. It makes perfect sense to use the right tool to accomplish what you want. This frees you up to accomplish more (or have more free time) in another area.

Yet, some tools are not easily acquired.  Urgency is one of them. 

If urgency was a tool in your toolbox of skills, wouldn’t it be great to reach in and use it like a wrench?  Yet, urgency has naturally been dreaded as an external force, a force to handled, be coped with or managed. For example, NASA’s Apollo 13 mission got a dose of urgency when Jim Lovell radioed, “Houston, we have a problem.”  Urgency set in motion Gene Kranz(now a motivational keynote speaker) and his team. Mr. Kranz clarified their efforts with the words, “Failure is not an option.”

Urgency is the state of requiring immediate action.  It involves focusing your absolute attention. It is a quality that conveys earnestness or the need for doing something quickly.  It can be a pressing need.  Urgency implies importance and necessity. 

Negative connotations for urgency include pressure, stressing out, hurrying and rushing.

Urgency is the root word in emergency. If it’s an emergency, it can’t be good.  But if fast results are what you want, then it's to your benefit to turn urgency into a positive tool for you to use.

In the Olympics, if a tennis player knows she’s behind, urgency demands she step up her game.  By being overcome by the pressure, stressing out, hurrying or rushing, she can blow her chances of a comeback. If she uses urgency as a tool, she’ll quickly turn things around.  If she focuses on what’s necessary and important, she’ll improve her game and put momentum in her favor. That Urgency Monkey now climbs all over her opponent’s back. With enough of a killer instinct, she could keep building on the pressure to cause her opponent to choke.

Peak performers use urgency to their advantage.  The tennis player who did not panic stayed on her game.  She didn’t rush her strategy.  She didn’t hurry past opportunities to take advantage of certain shots.  Urgency as a tool was essential in her approach.

Reach into your tool-box and grab urgency as your own. Use it to build your business, drive sales, and get more of what you want in the business of life.

For our loyal readers we have a FREE eBook for you. Get Everything Done FSTR dives deep into the topic of how to get your own urgency tool into your toolbox.

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NY Times bestselling author, Vince Poscente, is the founder of Libretto Publishing and has written five books translated into more fourteen languages. He writes about harnessing the speed of change, the way to reach BIG GOALS in less time, accelerating potential of human capital, how to get out of your own way and best of all, instant impact with lasting influence. Learn more about this expert on alignment, agility and efficiency.

Olympic Speaker

The media scambles over themselves during 17 days to get "their story." Between the medal count and crafted storylines some newly minted Olympic speakers supercede their 14 mintues of fame. For months after the Olympic Games event planners make assumptions about bringing in an Olympic speaker. Here are the five most common assumptions that can hurt your future corporate event. The five selction mistakes for your

Olympic speaker:

#1. Big Names Draw Attendees. FALSE. This number one assumption is everywhere. Assuming a gold medal Olympian speaker will draw attendees has proven to be false. In a recent study commissioned by the National Speakers Association - there is little correlation between big names and attendee draw. Solution: Invest in great speakers (who don't have to be celebrities) then use video clips plus personal video invitations to drive interest. You will also get bigger numbers next year with a proven speaker this year.

#2 Celebrity Olympic Speakers Can Recreate the Experience. RARELY TRUE. It's tempting to name names but it's really not the Olympic speaker's fault. It's the planners who assume the story they remember from the Olympic games can create the same expereince at the event. Hire a newly famous gold medalist and you will normally get a speech that is underwhelming. There are exceptions - those are the exceptional Olympian presenters who are still speaking today (and even then there are painful exceptions). Solution: Hire an Olympic speaker who can recreate an Olympic experience.

#3. The Interview Format Works Best. SERIOUSLY? Sure, it's better than leaving an unexperienced Olympic speaker out on stage, alone, fumbling with what to say. But these planners have forgotten the number one rule in event planning - the experience is paramount! You've spent tens of thousands of dollars to ultimately watch an Olympic speaker sit in a chair and talk about themselves. Mildly interesting is not the goal of any event planner. Solution: Hire an Olympic speaker who engages the audience eye to eye. Look for an Olympian who is a professional at connecting compelling content to powerful story telling.

#4. His/Her Olympic Story Will Be Great To Hear. NOPE. Let's recap other Olympic speaker bombs in the past. "I did this. This happened to me. I did that. It was hard work. I didn't give up. I won. You can too." Solution: Hire an Olympic speaker who uses "YOU LANGUAGE." Instead of saying what happened to them, the Olympian presenter should draw people into the story as if it is happening to the audience.

#5. A Gold Medal Means He/She is Good At Everything. This is a pervasive assumption. From experience, I can tell you for a fact, when someone finds out you were and Olympian on the golf course they automatically think you are a great golfer. I'm not. The same can be said for table tennis, canoing, climbing, diving board tricks, waterskiing, cooking... you name it. Your Olympic speaker needs to be previewed before you hire them. Solution: My mom used to say, "When you assume you make an ass of you and me." Don't assume anything about the Olympian's speaking ability. Preview and vet their ability and content. If the content is not innovative or counter intuitive it will be between boring and forgettable at best with your audience.

In the spirit of full disclosure, I did not win in the Olympic Games. But, this turned out to be a HUGE advantage as an Olympic speaker. Why? There were no calls for someone who placed 15th in the Olympics. For years I had to hone my craft at speaking. Multiple speaking awards later (including the Council of Peers Award of Excellence from the National Speakers Association - names include Ronald Reagan, Og Mandino and Zig Ziglar), an opening keynote at MDRT (the Carnagie Hall of speaking) and 17 years of speaking professionally around the world the results can be viewed on this video.  If your newly crowned Gold medalist speaker can do this. Hire them. If they can't, hire someone who can.

An Olympic gold medalist is an automatic Olympic speaker. Yet they rarely have the chops to be a naturally good speaker. With the phone ringing all the time, it doesn't seem to matter they don't speak well. They have little motivation to improve. Motivational speaking isn't their only concern. The five assumptions above are alive and well with far too many meeting professionals.

Enjoy the Olympic Games in London. Then, leave your assumptions in the file cabinet.

Hire and Olympic speaker who can light your people up with wisdom, wit and insight.