Being Blind to Bias and the Value of an Outside Perspective

Posted by Vince Poscente on Fri, Sep 09, 2022 @ 06:15 AM

You may think you're the exception. BUT... everyone has Blind Spot Bias.

We each have a tendency to see other people being more biased than we are. In fact, in one study - over 85% of Americans reported they are less biased in their thinking.

People are motivated to see themselves in a positive light while biases are generally seen as undesirable.

Everyone has unconscious patterns and personal ‘factory defects’ if you will. There are things about each of us, we don’t know we have.

Let’s say elbow skin for example.

Roll your sleeve up and give your elbow skin a pinch. There, see that, you have no feeling in your elbow skin. A factory defect you weren’t likely aware of.

Another 'factory defect'... you have a Blind Spot.

Take this quick test. Cover your left eye. Keep your right eye on the + sign while you slowly bring your face closer to the screen. At some point the black spot will disappear then reappear. THAT is your blind spot.

Blind spot bias with Vince Poscente

When it comes to topics you’re passionate about, you also have a combination of blind spots. Blind Spot biases are enhanced by confirmation bias and repetition bias. You recognize data as aligning with your way of seeing the world, and bingo you have reinforced or confirmed your bias. Or, you hear a certain bit of information repeatedly and you are in the sights of repetition bias. 

If you hold your gaze from a fixed position, there is nothing you can do about your optical bias. It is by seeing something from a different angle or position will you then see what you couldn’t see before. The same can be said in life.

If you are posting your bias on social media or arguing your point with a significant other, know, you may have an unconscious bias, A BLIND SPOT that’s a factory defect somewhat like the unfeeling elbow skin of objectivity. 

For leaders and sales folks who are driving forward without an awareness of your blind spot biases... give us a call. The value of an outside perspective can be priceless. 


#Goals #selfawareness #biases #BusinessLeadership #setbacktobreakthrough

Tags: Goals, Sales, Motivational, Business Leadership, Inspirational, Changing Times, CustomerExperience