How to Make Your Brain Work for You

Posted by Vince Poscente on Wed, Sep 12, 2018 @ 06:29 PM

Your brain is a complex and powerful tool. To best explore the potential of your brain, let’s first study its evolution, properties and characteristics.

As far as evolutionary scientists know, the human brain evolved in three main stages. First, the Reptilian brain, at the innermost core, is the most ancient and primitive. It is located at the brainstem, near the top of your neck. It controls many of your body’s instinctive functions, such as breath- ing. Next evolved the Mammalian brain with new functions and ways to control the body. It also controls your emotions, your sexuality and is a key component to memory. Then evolved the neocortex, the gray matter, as the third part of the brain. You use this portion for talking, seeing, hearing, thinking and creating. This “human” brain is the bulk of the whole and has two symmetrical hemispheres which communicate. These three brains interconnect and determine human behavior.

The left and right hemispheres are often talked about, though not always understood. The detail-oriented, verbal and sorting side of the brain is on the left. The intuitive, spatial, non-verbal side of the brain is the right. To best remember this, learn that left is logical and right is creative. Both sides are connected by the corpus callosum and this is the actual pathway or switching system for information exchange between the two hemispheres. When these different aspects of the brain integrate, learning is much more profound.

Within the brain there are six intelligence centers, each having different functions and interrelating in thousands of ways on a constant basis.
1. The Prefrontal Cortex: thinking
2. The Motor Cortex: activity
3. The Temporal Cortex: speech center
4. The Parietal Lobe: spatial ability
5. The Occipital Lobe: visual center
6. The Cerebellum: “little brain,” balance and posture (handy when learning a skill like riding a bicycle or playing a musical instrument)

Finally, there are three key relay points that are often referred to as the three gatekeepers.

  1. The Amygdala: relays the instinctual fight-or-flight reaction to various parts and organs in the body.
  2. The Hippocampus: relays information to other parts of the brain
  3. The Caudate Nucleus: also a relay of information to parts of the brain


At birth we are born with between 100 and 120 billion glial (the Greek word for glue) cells or active neurons in the brain. In fact, you could put thirty thousand neurons on the head of a pin, and they would not touch. Around the turn of the twentieth century, William James discovered that we lose the use of roughly 90 percent of our active neurons. This natural process, called pruning, actually strengthens the neuronal connections by reducing the interference and leaves us with 10 billion neurons, a number more than sufficient. This fact is responsible for the general consensus that humans only use 10 percent of the brain.

Nature’s way of improving the efficiency of the brain is to refine thought processes. This is the reason for the profound importance of childhood experiences. A majority of the pathways and connections are sculpted in the early years. It is understood that by the age of six much of the way we think and will learn is firmly established.
Each active neuron in the brain has up to twenty thousand different connections (dendrites) with other cells. In his book, The Amazing Brain, Stanford University professor Robert Ornstein says that the number of connections is probably more than the number of atoms in the universe. I repeat, more than the number of atoms in the universe. Sound incredible?

Think of it this way (as described in the book The Learning Revolution, by Gordon Dryden and Dr. Jeannette Vos):

Consider what happens if you took only ten everyday items—like the first ten things you did this morning—and combined them in every pos- sible sequence. The result would be 3,628,800 different combinations. Take eleven items, connect them, and the number combinations is (ten- fold) 39,916,800! So now try combining 10 billion cells in every possible way—when each one can make up to 20,000 different connections—and you get some idea of the creative capacity of your own brain.


Elephant Power Image.jpgYou have one mind, but it is separated into two distinct functions—the objective and the subjective mind. In other words, the conscious and the subconscious act as the waking and the sleeping mind, the voluntary and the involuntary mind, respectively.

The primary use of the conscious mind is what you currently, logically embrace as your thinking mind. The subconscious is actually the engine, drive train and central computer system running the whole thing. Moreover, the conscious mind knows what is real and what is not. The sub- conscious mind, on the other hand, takes in information as fact. It does not know the difference between real and surreal.

Research by Dr. Lee Pulos from Vancouver, Canada, has uncovered that in one second the subconscious mind uses 4 billion neurons all at once. In that same second the conscious mind uses a paltry two thousand neurons. That is a massive difference.

Imagine a tiny fire ant on the back of an African elephant. The ant would be the conscious mind. The elephant would be the subconscious mind. As you read this book, you are reading these words with your conscious mind. You are processing the meaning and storing it with your conscious mind directing this informational traffic. Yet your unconscious mind in the very same second is guiding all bodily functions, keeping your balance, monitoring your body temperature, processing things that happened in your life, repairing a bruise, fighting a virus, thinking about tomorrow and the list goes on. If at any given time you think that you are in control, think again.

Let’s say you look in the bathroom mirror and decide (with your conscious mind) to go on a diet. Meanwhile the subconscious mind might be programmed very differently. In fact, you may have a myriad of subconscious reasons why going on a diet is a bad idea.

Think of the ant walking on the back of the elephant. The ant is walking north saying “I am going this way, in the direction of a diet.”

Meanwhile, the subconscious mind (the elephant) is walking south saying, “I don’t think so. I like that food. I’ll start another time. I don’t deserve to feel good about myself. I need to eat to feel better. I can’t control my urges, etc., etc.”

Which way is the ant really going? South!

Here is another example. A sales person decides to make more money. A year later, she looks at her commissions and sees the same production as the last two years. She wonders why. 

Ant = conscious mind

Elephant = subconscious mind

It is likely that she made a conscious decision to make more money. The ant, still on the back of the elephant, walks in the direction of “more money.” Meanwhile the elephant thinks, “Hey, I got into sales because I wanted more free time. By making more money I would have less time with my family. Plus, more money would certainly bring more taxes, problems and decisions. Then there are the negative perceptions around money to contend with. Moreover, I grew up knowing that money is the ‘root of all evil’ and people that have money are ‘filthy rich.’ Oh, and by the way, I’m not worthy of success. So I’ll just stay right where I am and not go the direction the ant is going.”

When you can get the ant and the elephant to go in the same direction, the result is success—success that is often beyond your expectations. In some cases, the subconscious mind knows exactly how to set things right.

There, now you know about that noodle between your ears. What you do with it has everything to do with the choices you make and how you align your subconscious agenda. 

Look to ELEPHantPOWER micro-learning in the column on the right for the way to align your ant and your elephant. 

TEXT 469.557.2727 AND TYPE IN #FREE


Tags: Self Development, Business Leadership, Sales

Good + Bad = Sticky Speeches

Posted by Vince Poscente on Thu, Sep 06, 2018 @ 12:25 PM

MDRT POSCENTE blog picCommunication skills (for a motivational keynote speaker or anyone else with a platform to present) stick with your audience when you integrate both the "good cop" AND the "bad cop." This isn't about the threatening our captive audience. Nor is it about coddling them. "Good Cop, Bad Cop Presentation Skills" happen when you're message makes them comfortable AND uncomfortable. People learn best when they're at ease or uneasy.

Obviously, our most profound life-lessons occur when hardship hits. But don't discard the lessons in blissful, joyful, loving and peaceful moments. We're on this planet to learn and grow. If you can optimize learning, whether it is as a corporate speaker, leader, parent or a true friend, then lets make the most of your "sticky" messaging.

The presentation technique involves both discomfort and comfort.

For example, I will regularly challenge my audiences to look in the self-honesty mirror.

"Do you want to know what the competition is not willing to do? Typically, those are the things you're not willing to do either." (discomfort)

Then I follow that with, "I'm not here for you to like me. I said that once and a guy at the back said, We don't." (audience laughs followed by a comedic build...)

"It was Enterprise Fleet Services."



"Huh... easy to let go of stuff." (more laughter)

"Seriously, be honest with yourself. Find ways to do what the competition is not willing to do. Own it."

Another example?

Screen Shot 2018-09-06 at 12.11.04 PM

Tom Peters, author of In Search of Excellence, did a legendary 'bad cop, good cop' poke at the Canadian Postal Service. As the story goes, Peters was called to the stage by his introducer. The curtain did not part. There was instantaneous discomfort. The audience squirmed. The introducer had no back-up plan. The AV team dove for filler music. After an agonizing few minutes, Peters walked out to center stage. The music went down and he opened with, "Based on your standards, I'm on time."

Of course, Peters went on to wow the audience with his direct style and corporate content. But, he wasn't there just for the audience to like him. He was there to deliver a return on investment. In this case, the fee paid to Peters by the Canadian Postal Service.

Double the impact with your messaging with feel good stuff... PLUS, add in some uncomfortable stuff, and your message will truly be sticky.

Author: Vince Poscente. His motivational keynotes help audiences overcome obstacles and maintain resilience, while having fun along the way. He draws from his background as an Olympic Competitor, New York Times Bestselling Author, Hall of Fame Speaker and second chair clarinet player in his high school band.

Tags: Business Leadership, Team Building, Motivational

10 Tips to Procrastinate Later

Posted by Vince Poscente on Wed, Aug 29, 2018 @ 11:46 AM

Challenge your own self-motivation. Take yourself to task on what you could do to raise your own drive to succeed.

With one toe on the side of sarcasm and the other foot planted firmly in You-Best-Pay-Attention; noodle on this saying: "Go Now. Procrastinate Later."

Let's take a deeper look.

Take the iconic Nike slogan “Just Do It” and combine it with the Masaaki Imai's famous corporate rally cry for continuous improvement, 'Kaizen.'

Mr. Imai offers ten basic tips for kaizen activities. Let's combine these with a way to procrastinate later, and you have a way to amp-up your self motivation starting immediately. Think of a project that is weighing on you right now.

Follow these 10 Tips for Self-Motivation

Tip #1: Discard conventional fixed ideas. Move forward to definable goals. Do not focus as much on the path to get there. New opportunities and new directions may occur to you along the way. Raise your gaze.

Tip #2: Think of how to do it, not why it cannot be done. “Realistic” is a dangerous word. Instead, by knowing that the outcome would be desirable, hypothesize methods to accomplish this goal.

Tip #3: Do not make excuses. Start by questioning current practices. Again, focus on the outcome. Excuses will not take you there, but acting on the means to the end will. Do not be afraid to make mistakes. You will learn more by failing.

Tip #4: Do not seek perfection. Do it right away even if for only 50 percent of the target. For example, four months after having the idea to write my first book, it was done. I did not wait to start. I did not wait at each stage. Of course, I wanted the book to be perfect, but that would never be. Along the way, implement tip #5.

Tip #5: If you make a mistake, correct it right away. I saw a bib that says “Spit Happens.” Mistakes happen. High-performing people correct their mistakes immediately, especially when those mistakes involve other people. “Hey, I made a mistake. I have an idea of what we can do about it.”

Tip #6: Do not spend money for kaizen; use your wisdom. How much do you know about the way your car is repaired when you take it to a mechanic? Chances are, nothing! When you seek to personify proactivity for your own pursuits, then you must be proactive. Remember, however, some of the best solutions happen when you pause, stand back and think. “Just Do It” is not about blindly charging ahead. Plan. Take ownership and move yourself through the process.

Tip #7: Wisdom is often born out of people faced with hardship. Welcome problems as opportunities to learn. Think of a hardship that you have experienced in the past. Now ask yourself, would you change anything about that experience? Most often, the answer is “No, otherwise, I wouldn’t have learned what I know now.”

Tip #8: Ask “Why?” five times and seek root causes. Each time you ask why, come up with a new answer. Go deeper with each answer. You will surprise yourself.

Tip #9: Seek the wisdom of ten people rather than the knowledge of one. Remember a person’s perspective is their truth. You will learn ten truths versus just one.

Tip #10: Kaizen ideas are infinite. You never “arrive.” You are in a process of learning and growing. Always seek higher ground.

If you scanned this article and didn't truly reflect on a project you are struggling with... STOP. Take a breath and ruminate on each of the ten tips. Pay special attention to Tip #8.

Stop procrastination at its fear-based source. Go now!

PS Even motivational keynote speakers need self-motivation. I wrote this blog for me as much as you. I wrote it now, because later is too late. :-)

Tags: Business Leadership, Self Development, Motivational, Goals

From Entropy to Kaizen - Motivational Tips to Improve Your Results

Posted by Vince Poscente on Fri, Jan 05, 2018 @ 10:38 AM

How is it we humans manage to thrive when the forces of nature seem to drive towards the opposite? Let's look deeper...

Entropy is a component of the Second Law of Thermodynamics, which states there is a general tendency of all observed systems to go from order to disorder. This law was developed in the context of 19th century studies of steam engines. It was learned that energy spent is energy lost. Any and all energy that is used must come from somewhere. The net result is energy gets used up until there is none.

Taken to the extreme, in billions of years, the universe will simply disintegrate into a mass of nothingness (hmmm… not something to look forward to).

Growth, on the other hand, is the force of life. In many ways it seems to contradict the force of entropy. However, life stands out as a profound pesky nuisance to the Second Law of Thermodynamics.

Flow of Entropy vs Flow of Humanity

Humanity is made up of individuals. We evolve as individuals and thereby evolve as a society. Through our recorded history and evolutionary past, uncovered from the Earth, humanity has arguably improved and grown. We know more than generations past. We live longer and “better” lives along the way. Where, then, does entropy fit into the picture? A body of philosophers, scientists and theologians have yet to agree on an answer to this question. I, for one, will not join the debate. Suffice to say—we tend toward higher ground.

Individually, we aspire to ascend Maslow’s hierarchy of needs from food and shelter to self-actualization. Ultimately, this ascension will only happen through the choices we make. Proactivity over passivity will deliver us to that higher ground we seek.

There are times when we follow the flow of entropy. One classic example of this is by becoming a victim of a situation or circumstance. As “victims” we are stuck. In victim lies chaos. Victim follows the entropic flow.

But if we take responsibility, or as Stephen Covey called it, “the ability to respond,” we will then act from a place of accountability, a place of choice, power and self-determination. We then personify proactivity.

Defeating Entropy

PierredeCoubertinPLUSVince.pngThe modern Olympic games were revived in 1896, by the French aristocrat Baron Pierre de Coubertin. As a philosopher and academician, de Coubertin led a group of colleagues to found guiding principles for the Olympic Games. They set the standard with three Latin words: citius, altius, fortius—swifter, higher, stronger.

They purposefully did not use the words swiftest, highest, strongest. The pursuit of excellence involved personal bests, peak performance within the individual and on the sports field. De Coubertin and his colleagues ensured that the foundation of the Olympic movement reflected the ever- present potential for humanity’s quest for excellence—not perfection. With sport as the backdrop, citius, altius and fortius celebrated humankind’s potential.

In my own journey to become an Olympic athlete, I carried this philosophy through every day of training and each ski race I entered. In fact, I added another tongue-in-cheek term to citius, altius, fortius: It was “smartius.” I knew that in a competitive environment, personifying proactivity included ways to find the most intelligent path from Point “A” to Point “B.”

Growth includes the option of finding ways to live smarter and wiser. By doing this, you redefine winning. Winning then becomes a process of being more than just “Number One.”

Over one hundred years ago, no one understood this better than Pierre de Coubertin. In fact, he authored the Olympic Creed, which states, “The most important thing in the Olympic games is not to win but to take part, just as the most important thing in life is not the triumph but the struggle. The essential thing is not to have conquered, but to have fought well.”

Olympians do not have the exclusivity on excellence. Citius, altius, fortius (and even smartius) are principles that everyone can follow. We can physically learn to quicken our reflexes, reach new heights and strengthen our bodies. We can learn and grow in many ways.

Then what must we do?


Choose to do one hundred things one percent better, rather than one thing 100 percent better. Personify proactivity in all things that you do. Do not look for leaps of excellence. Instead, apply excellence to everything. You will then discover that your path to excellence is the way you will embody the philosophy of kaizen (continuous improvement). Kaizen works both personally and professionally. The growth of individual employees leads to corporate growth.

Over the past couple of decades in Japan, despite the implosion of Japanese banks, the challenging roller coaster of the Nikkei stock market and the uphill battle their businesses have faced, the Japanese remain steadfast to kaizen.

Matsushita-Panasonic has 6 million staff suggestions a year. Ninety percent are put into action by a company-wide day-by-day approach toward continuously improving results.

Toyota Motor has a system whereby 1.5 million suggestions are processed each year and 95 percent of them are put into practical use.

Nissan management seriously considers even the smallest detail. “Any suggestion that saves at least 0.6 seconds—the time it takes a worker to stretch out his hand or walk half a step” is reviewed and integrated into operations.

Bottom line, look for ways you and your organization can continuously improve. In life, beating entropy with kaizen is the way to go.

Tags: Self Development

Personify Proactivity - Motivational Tips to Overcome Obstacles

Posted by Vince Poscente on Wed, Nov 29, 2017 @ 10:27 AM

Be a seeker. Leading a life of total dedication to the truth—this makes you a seeker, a person of curiosity and wonder, a person of hope and ever-increasing levels of wisdom. Yet “truth” is an interesting word.

blog_vince.pngAs a business speaker my job is to get inside the head of each of my audience members. From this perspective, it is clear, that “truth” is simply the audience member’s truth. A motivational keynote speaker’s mission is to help others learn about the way others perceive truth. Let’s face it, your perspective is your reality, and reality is the truth of the individual. Seeking to truly appreciate life unfolds the answers—and reveals even more questions. In turn, the more you learn, the more you shift from being a purveyor of truth to a quiet (but still quite active) seeker. Remember ... still waters run deep. Take time to be still and seek a deeper truth. (For keynote speakers, this may be the most difficult challenge for my colleagues <and me> as we each need to know when to keep the ears open and them lips from a flappin’ J )

Seeking includes both self-examination and studying the ever-changing environment. By proactively learning, you discover that which was not clear before. Socrates said, “An unexamined life is not worth living.” Harsh; but if so, let’s start living...


There are challenges and problems in both positive and negative situations. As a seeker, you treat these as opportunities. By learning, you will open yourself to challenges in a way that welcomes change. But we naturally avoid challenges. Thus, we must find ways to make the unnatural natural. Our instincts will tend to direct us to safety. We naturally choose to limit our growth and give in to security. It is there we stay, and it is there we begin to disintegrate.

In the words of T. Alan Armstrong, “If you are not getting better, you are getting left behind.” By growing through a dedication to truth and openness to challenge, you will consistently find ways to improve yourself. This is likely one of the reasons you are reading this blog.

The future is yours to do special things.

Be the creator of the journey toward life mastery. You will discover that Personify Proactivity is a philosophy of how you approach life. In turn, the results and rewards you get will be in direct proportion to the degree that you actually personify proactivity.

The Japanese have a single word to define this approach. It is kaizen and stands at the very core of their culture.

Mr. Masaaki Imai was the first person to introduce the word kaizen to the world beyond Japan. He is the author of KAIZEN, The Key to Japan’s Competitive Success. In bringing this single word to the forefront of personal and corporate development, he managed to hit a nerve. Individuals and organizations realized that the advantages the Japanese brought to international marketplaces were founded in kaizen.

Mr. Imai writes that “the essence of kaizen is simple and straightforward: Kaizen means improvement... The kaizen philosophy assumes that our way of life deserves to be constantly improved.”

According to the NASA Langley Research Center, “Kaizen means continuous improvement in personal life, home life, social life, and working life as a whole.”

Since people naturally seek higher ground, kaizen, when framed properly, is natural to the individual. Pushing through fears and self-doubt, backed by a kaizen approach, we discover that all circumstances are opportunities for constant improvement.

In these ways of seeking a deeper truth and constant improvement will we each personify proactivity.

Tags: Self Development

The Best 5 Years of Your Life Were...

Posted by Vince Poscente on Tue, Nov 21, 2017 @ 08:07 AM

What were the best five years of your life? The ideal answer is—the last five. Starting today, what will the next five (best) years of your life hold? These blog entries, internalized and used on a daily basis, will help you create the pathway to life mastery.

Screen Shot 2017-11-20 at 2.27.31 PM.png

Writing a collection of principles promising lofty goals is a daunting task. Yet, my life has been a series of events taking me assuredly and confidently to this point as a NY Times bestselling author and motivational keynote speaker. Writing is easy, quality writing takes considerable effort. For example...

The book, The Alchemist, is an inspiring collection of experiences by a young seeker who looks for his fortune and finds himself along the way. Prevalent in the book is the importance of signs and omens that should be paid attention to. With that in mind, I look back to the time when I just graduated from high school. I finished a summer job working on a ranch and was preparing for my first year of college.

It was an unseasonably cool fall evening and the sky was filled with millions of crystal clear stars. I was inside and, as was my habit, I had gravitated to the fridge to see what there was to eat. My mom was tapping on the window. "Quick, come outside. The Northern Lights," she said, referring to the Aurora Borealis.

The Aurora Borealis is a phenomenon of ions in the atmosphere that react to sun flares. The undulating river of light appears to be thousands of slivers of light clashing and shimmying and putting on a different show each time they appear. The displays are never the same time, never the same place, and never expected. They are nature’s nocturnal gift to anyone who happens to look up for the brief moment they appear. Growing up in Canada, I would often see the Northern Lights as a youth and imagine it was a reflection of the sun bouncing off the polar ice cap—the dancing lights a result of the floating ice where the polar bears lived.

Sherwood Park, in northern Canada, was an ideal community. At the time, it was a private hamlet of just over thirty thousand people, yet it was close enough to enjoy all the conveniences of a larger city, Edmonton. On this particular night, there was zero humidity and any city lights that shone went directly into the heavens.

I dashed outside, not hesitating to grab a jacket since I had no idea when “the show” had begun nor when it would end. Cranking my head back, I saw lights were more vibrant than I had ever seen before. Despite the street light fifty yards to the north, I could easily make out the bright band of lights rippling like a snake. It was as if an impressionistic painter had found paints of light-colored white, yellow and glow-in-the-dark green. It moved and shifted, shooting off strands from one horizon to the next.

Its magnitude grew and it seemed as though it was gearing up for something big. Then in an instant everything changed. The colors of red, purple and magenta added to the existing lights and flashed into a spiral directly over- head. It was as if I were looking at a satellite picture of an instantly forming hurricane created by the dancing strands of the northern lights.

The strands themselves changed from a two-dimensional up-and-down to a three-dimensional in-and-out. Imagine millions of fine, ubiquitous, undefined strands of angel hair bobbing in and out of the atmosphere. Like a sea of light beams floating on a swirling ocean. It was awe-inspiring!

The vortex of light began to wind up tight directly overhead. Then, just as quickly as it appeared, it changed again. Now the swirl appeared to spin downward directly down on me. A spiraling tunnel of light started to descend over head. My Star Trek infested imagination entertained the thought of being beamed up. I was frozen in place. I couldn’t believe what I was seeing—what I was experiencing.

Then the tornado-like funnel stopped descending. It paused, and time seemed to grind to a halt. I held my breath. There was no sound.

A moment later the light danced all around, in all directions. The vortex of light dissipated into a cacophony of light across the whole sky. Like the 1812 Overture, the heavens danced and the show was over with a dramatic flash. The experience left me vibrating. I just stood there trying to make sense of what had happened.

Then that voice—the one we all have—spoke to me. (The voice that is in the background of our thoughts. The voice that if you listen carefully right now, is speaking to you as you read this blog.) It said, “The future is yours to do special things. Seize it!”

I never forgot that moment, and my life has been an effort to meet that challenge.

As you read past blog entries or future ones, you will find a collection of research and personal experiences. I have been fortunate to stand on the shoulders of giants and integrate their research with mine. These inspirational thoughts are intended to touch you logically and emotionally. They are meant to spark a long-lost thought. They are designed to fire a desire within you to evolve in bigger and better ways.

Like you, I am a work in progress. Probably the best time to write anything I have published would have been a few decades from now. That way you would have recieved a collection of thoughts and research with a broader background. But the next best time to write these insights is right now. Take what you want, learn what you can and apply what inspires you. Most of all ... act.


To help you be everything you hope to be, we have created an on-line program called ELEPHantPOWER Virtual Coaching. In 4 weeks you will gain superior Clarity, Commitment, Consistency, Confidence and Control. Create the future that might even be beyond your expectations. Click here to learn more...  To get a $100 discount, use the code BigFastGoals.

Tags: Self Development

How the Millennial Bottleneck Can Cost You Business

Posted by Vince Poscente on Thu, Sep 14, 2017 @ 04:31 PM

In the motivational keynote speaker world we often wonder why our quality keynote speaker videos are not getting so-much-as-a first-look. Our well-thought-out speaker submission is not getting through. They "chose a different keynote speaker" or "went a different direction." Does this sound familiar in your business?

What are we missing? It's a recent phenomenon we call the Millennial Bottleneck.

A few factors are at play. In particular, it's human nature to follow the crowd. 70% of buyers seek other's opinions before buying. BUT, get this... the percentage jumps to 82% with Millennials seeking social proof.

Like you, we're not new to our industry, yet a bottleneck that USED to be focused strictly on quality is now turning it's eyeballs to social evidence first. And those "eyeballs" (at the 'gate-keeper' phase), we're finding, are predominantly owned by Millennials.

To get a 30,000 foot view, here is what the our speaker bureau agents' booking sequence generally looks like today:

Millennial bottleneck.jpg

What can you do to get more business?

#1: Beef Up Your Social Media Image (especially LinkedIn and whatever appears on the first page when they search you). When you Google your name and company are you looking at the first page from the eyes of a Millennial?

#2: A Killer 1st Impression. Be sure your product or service (in our case, a business keynote) you suggested has equally good social proof. Click here for and example of what we do. 

#3: Send Your Client Social Proof. Give Millennials what they want to get past the bottleneck and into the hands of the committee. (By the way, the committee wants both social proof AND quality motivational keynote speaker suggestions.)

45 sec video eg. Popular with our clients.

Video Banner for Testimonial .jpg
Look through the Millennial lens and reduce the amount of business you lose.

Tags: Sales, Business Leadership

Dancing to the Top of the World

Posted by Vince Poscente on Wed, May 03, 2017 @ 08:38 AM

Isabella Ballet Pose under Light 2015.png

Her brother climbed to 17,200 feet. He said, "The experience changed my life." Isabella is 16. She is known for her dancing skills. But what we can learn from her is more than her skill - it's the character that will take her (and you) dancing to the top of the world to #nameamountain.

A year ago, Isabella asked to join the 2017 Heroes Climb Himalayan Expedition. Not your typical 'ask' from a ballerina, but this is not your typical teenager.

She wanted a car but knew the deal; You get any car you Isabella Camp Fisher 2016.pngwant, so long as you pay half. She babysat, worked in retail and held Camp Fisher in our back yard. She was not handed a car. Isabella earned the pre-owned VW Beetle she wanted. 

Isabella World Dance 2016.pngThis past fall, she wanted to branch out from just ballet. She made BTW arts-magnet’s World troupe and recently made the exclusive Rep One troupe.

It's not surprising she wants to explore one of the most remote parts of the world in the Great Himalayan National Park. Isabella (student/dancer/entrepreneur) has never climbed a mountain in her life, but three character traits are a sound footing for her trek of a lifetime. We can each learn from these traits:

3 Musts For a Sound Footing

  1. The Discipline Mindset – Dancers, more than most other pursuits, require an exceptional amount of discipline. Like building a muscle, the discipline mindset is strengthened by consistent execution. On the side of the mountain, or on the side of your own metaphorical climb, discipline will see you to the top, and back down safely.
  2. Being Balanced – Overextend yourself and you throw yourself off balance. Remain stable and you will journey adeptly past harm’s way. Dancers stay balanced by ensuring their core strength is conditioned and powerful. Life balance is no different. Your core-strengths of values and integrity will see you through any route you choose in a balanced and fulfilling way.
  3. Maintain Curiosity – Innovation, creativity, solutions and joy all stem from your innate curiosity. Whether seeking an artistic outlet, business idea or safe passage on a mountain trail, curiosity will hold you (and Isabella) in good measure.

Before she can join the expedition, she needs to pay for it (as she paid for her car). She is pitching an idea to take others (possibly you) to an unclimbed, unnamed summit. Her offer is a compelling crowdfunding concept with value for the people joining her “team.”

3 Sponsor Options

  1. Signed Photo from the Summit. Sponsors get a personally signed 8x10” summit success photo from a spot where no humans have ever set foot.
  2. Signed Summit Flag and Photo. Isabella’s favorite motivational quote is “Courage is the most important of all virtues, because without courage you can’t practice any other virtue consistently.” She will take a flag with her sponsor’s logo and this Maya Angelou quote,  to the summit and have it signed by the expedition team.
  3. The Summit Flag and Photo withIsabella and Dad 2016.png a Lunch-and-Learn Presentation. Finally, she is offering business owners a post-expedition presentation titled, “Dancing to the Top of the World.” Between epic photos and personal insights, we will present our daughter/father experience summiting and naming an unclimbed mountain after an everyday hero. ( Live for Dallas area businesses and on the Web for others)

Isabella is an example for all of us to nurture a discipline mindset, life balance and a curious nature to dance to the top of the world.

If you would like to join Isabella, click one of these buttons and join the climb.  

Summit Photo   Flag and Photo    Speech, Flag & Photo

If you have any questions for Isabella, please just email me at and I'll send it to her. In the meantime, thank you for reading this blog and promotion from Isabella to you. She is excited to take you with her on this adventure of a lifetime. We both trust you gained value from reading this!      

Tags: Goals

Select Invitation for Himalayan Trek

Posted by Vince Poscente on Fri, Mar 10, 2017 @ 12:43 PM

Would you like have an experience of a lifetime this summer? We have a few spots still available for a trek into a spine-tingling escape into a unique part of the Himalayas. 

Sunrise in the Himalayas 2017 Trek Invite.jpg

If you are drawn to the populated treks into Everest Base Camp, Kilimanjaro or the Inca Trail we applaud your ambition.

But, what I'm inviting you to is special in a number of ways. We will:

  • climb into majestic valleys where we see no other humans for 10 days.
  • reach non-technical, 16,000 foot summits no one has ever set foot on.
  • name mountains after our own everyday heroes.
  • have a concierge climbing experience where porters carry our stuff.
  • acclimatize each day to avoid drastic altitude impact on your body.
  • safely travel from your door back to your home in two weeks

For details on our June 11 to 25th, 2017 trek into the Himalayas, click here.

2017 Trek Details

This is my last time to lead a group into this part of the world. I've been on seven expeditions, five of which in the Himachal Pradesh regions of the Himalayas. Who's signed-up so far? My 16 year-old daughter (Isabella), financial planner friend from Canada (Bryce), an internet marketing guru from Wichita (Ford), the Managing Director of an investment group (Randy)... Can you see yourself on this list?

If trekking into an extraordinary part of nature is not your cup of chai, please pass this invite on to that adventurous friend you're thinking of right now. 

Contact me if you're interested! 

Tags: Team Building

5 Qualities of a Heroic Leader

Posted by Vince Poscente on Wed, Feb 15, 2017 @ 03:12 AM

Have you noticed people are increasingly uncertain about the future? This visceral doubt sparks fear. Here's the antidote to this pervasive type of fear:

The Heroic Leader

Hero.jpgIf you are in a leadership position, simply stating your vision of the future is not enough. (psst... if your lips are moving, you're in a position of leadership ;-)

There are five, essential character traits that will make your words resonate and generate much-needed optimism.

These same traits are abundant in everyday heroes.

Heroic Leaders are:

  1. Compassionate - They have a level of empathy that supersedes ego. Leaders without ego can see past themselves to the people they serve. Not convinced? Imagine a leader without compassion. Imagine a leader with attributes of hate, meanness, callousness or ruthlessness. Be compassionate!
  2. FearlessIt is impossible for us mere mortals to have zero fear. But, a hero finds a way to fear less. Leaders who understand fear is not a long term motivator can engage sustained loyalty. How? Better than comments that instill fear, point out the dysfunction followed by a loving solution (see compassion). Fear less!
  3. Humble - There is a magnetism to humility. Heroes in our world never self-identify as heroes. They simply acted our of an ego-less, natural instinct. "It was the right thing to do." True, magnetic leaders don't DO humble. They ARE humble. Their innate mantra is, "It's not about me. It's about the people I serve." Be humble!
  4. Selfless - Heroes who fear less, are compassionate and humble are naturally selfless. Leaders who are self indulgent or selfish can find themselves alone on the front line. Think more about others. In turn, they will join you. Be selfless!
  5. Persistent - Heroes never give up. Persistent leaders will gather an army of believers. Persist, persist, persist!

Each of us embody some of these heroic character traits, but we can always improve in all of them. Challenge yourself to be more compassionate, fearless, humble, selfless and persistent.

Do this and fear will dissipate while a clear, bright future will unfold.



About the Author:

Vince Poscente helps audiences overcome obstacles and sustain resiliency.

In 2017 he's among the 10 Highest Rated Inspirational Speakers for Business.

Tags: Business Leadership, Changing Times, Team Building, Goals